MANAGEMENT AND ENTREPRENEURSHIP
Course Learning Objectives:
· To introduce the field of management, task of the manager, importance of planning and types of
planning, staff recruitment and selection process.
· To discuss the ways in which work is allocation, structure of organizations, modes of communication
and importance of managerial control in business.
· To explain need of coordination between the manager and staff, the social responsibility of business
and leadership.
· Toexplaintheroleandimportanceoftheentrepreneurineconomicdevelopmentandtheconceptsof
entrepreneurship.
· To explain various types of entrepreneurs and their functions, the myths of entrepreneurship and the
factors required for capacity building for entrepreneurs
· To discuss theimportanceofSmallScaleIndustriesandtherelatedtermsandproblemsinvolved.
· To discuss methods for generatingnewbusinessideasandbusinessopportunitiesinIndiaandtheimportance of business plan.
· To introduce the concepts of project management and discuss capitol building process.
· To explain project feasibility study and project appraisal and discuss project financing
· To discuss about different institutions at state and central levels supporting business enterprises.
Module-1
Management: Definition, Importance – Nature and Characteristics of Management, ManagementFunctions, Roles of Manager, Levels of Management, Managerial Skills, Management &
Administration, Management as a Science, Art &Profession.
Planning: Nature, Importance and Purpose Of Planning, Types of Plans, Steps in Planning, Limitations
of Planning, Decision Making – Meaning, Types of Decisions- Steps in Decision Making.
Module-2
Organizing and Staffing: Meaning, Nature and Characteristics of Organization – Process ofOrganization, Principles of Organization, Departmentalization, Committees – meaning, Types of Committees, Centralization Versus Decentralization of Authority and Responsibility, Span of Control (Definition only), Nature and Importance of Staffing, Process of Selection and Recruitment.
Directing and Controlling: Meaning and Nature of Directing-Leadership Styles, Motivation Theories
Communication – Meaning and Importance, Coordination- Meaning and Importance, Techniques of
Coordination. Controlling – Meaning, Steps in Controlling.
Module-3
Social Responsibilities of Business: Meaning of Social Responsibility, Social Responsibilities ofBusiness towards Different Groups, Social Audit, Business Ethics, and Corporate Governance. Entrepreneurship: Definition of Entrepreneur, Importance of Entrepreneurship, concepts of Entrepreneurship, Characteristics of Successful Entrepreneur, Classification of Entrepreneurs, Intrapreneur – An Emerging Class, Comparison between Entrepreneur and Intrapreneur, Myths of Entrepreneurship, EntrepreneurialDevelopment models, Entrepreneurial development cycle, Problems faced by Entrepreneurs and capacity building for Entrepreneurs,
Module-4
Enterprises, Government policy and development of the Small Scale sector in India, Growth and
Performance of Small Scale Industries in India, Sickness in SSI sector, Problems for Small Scale Industries, Impact of Globalization on SSI, Impact of WTO/GATT on SSIs, Ancillary Industry and Tiny Industry (Definition only). Institutional Support for Business Enterprises: Introduction, Policies & Schemes of Central–LevelInstitutions, State-Level Institutions.∎
Module-5
Project Management: Meaning of Project, Project Objectives & Characteristics, Project Identification-Meaning & Importance; Project Life Cycle, Project Scheduling, Capital Budgeting, Generatin g an Investment Project Proposal, Project Report-Need and Significance of Report, Contents, Formulation, Project Analysis-Market, Technical, Financial, Economic, Ecological, Project Evaluation and Selection, Project Financing, Project Implementation Phase, Human & Administrative aspects of Project Management, Prerequisites for Successful Project Implementation. New Control Techniques- PERT and CPM, Steps involved in developing the network, Uses and Limitations of PERT and CPM .∎
Click here to download module-5
Course Outcomes: At the end of the course the student will be able to:
· Explain the field of management, task of the manager, planning and steps in decision making.
· Discuss the structure of organization, importance of staffing, leadership styles, modes of communication,techniques of coordination and importance of managerial control in business.
· Explain the concepts of entrepreneurship and a businessman’s social responsibilities towards different
groups.
· Show an understanding of role of SSI’s in the development of country and state/central level
institutions/agencies supporting business enterprises.
· Discuss the concepts of project management, capital budgeting, project feasibility studies, need for project report and new control techniques.∎
Question paper pattern:
· The question paper will have ten questions.· Each full question is for 20 marks.
· There will be 2 full questions (with a maximum of three sub questions in one full question) from
each module.
· Each full question with sub questions will cover the contents under a module.
· Students will have to answer 5 full questions, selecting one full question from each module.
Text Books
1 Principles of Management P.C.Tripathi, P.N.Reddy McGraw Hill, 6thEdition, 20172 Entrepreneurship Development
And Small Business Enterprises
Poornima
M.Charanthimath
Pearson 2ndEdition,2014
Reference Books
1 Dynamics of EntrepreneurialDevelopment and Management
Vasant Desai Himalaya
Publishing
House
2007
2 Essentials of Management:
An International,
Innovation and Leadership
perspective
Harold Koontz,
Heinz Weihrich
McGraw Hill 10thEdition 2016
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